What do you get when you cross great memories with creative cocktails? You get the 12 Days of Drinking.
We live in a world where we are constantly directed to look forward. New year’s resolutions, deadlines, milestones, quotas, yadah, yadah, yadah. Don’t get us wrong; these are all important things. But how often do we take the time to celebrate the moments that had an impact (hopefully mostly positive) on us? We may, but they don’t happen nearly enough.
Every December we like to reflect on the previous year and celebrate the people and moments that made us laugh, inspired us, and sometimes kept us awake at night. We do our best to interpret these moments by creating a cocktail that embodies that person/event. 12 days is a guideline, because sometimes we do more… because we reeeeally like our beverages. It started off in the early years as just having 12 drinks, but you can see over the years that the stories have gotten longer, and the photos have evolved from iPhone images to full on photography with studio lighting. Really what we’re saying (especially regarding the people closest to us) is “Hey man. You’re important to us. Thanks for being a part of our journey”.
Because life is too short not to celebrate the people and events that had an impact on your life.
Joel & Linda Chamaschuk